Revision with unchanged content. The World Wide Web has become one of
the hottest topics in social science. Scholars and professionals from
various fields have put tremendous efforts into studying the World Wide
Web. However, the dynamic environment of the World Wide Web challenges
traditional research methods, which have proven valuable in studying
traditional media. One of the methods is content analysis. How did the
dynamic features of Web sites affect the studies using content analysis?
What is the status quo of content analysis after 2000? What are the
challenges, either the "old" ones identified by former research or the
"new" ones emerging in the WWW era? What are the potentially valid
solutions to those challenges? This book examines those issues by
conducting a thematic meta-analysis on how researchers apply the content
analysis method to the World Wide Web between 2000 and 2004. Each step
was examined in studies using content analysis to analyze the WWW during
this period. Problems and solutions were identified. Suggestions of
improving these solutions are proposed. The book is addressed to
scholars and professional in Mass Communications, Journalism. It is also
directed towards scholars in Information Science and Technology.