Contemporary Case Studies on Fashion Production, Marketing and Operations (Softcover Reprint of the Original 1st 2018)Paperback - Softcover Reprint of the Original 1st 2018, 9 February 2019

Comprises case studies on contemporary practices and issues in fashion business
Documents real-world practices in fashion business from production, marketing to operations
Serves as a nexus of theories and practices to approach challenges in the fashion industry nowadays
Advances knowledge for both the academia and the private sector in fashion business