Chapter 1. Background and Thought.- Chapter 2. An Overview of
Literature.- Chapter 3. Conceptual Framework and Research Model.-
Chapter 4. Methodological Procedures and Techniques.- Chapter 5.
Exploration and Validation of Behavioural-Attitudinal Dimensions.-
Chapter 6. Model Testing and Thoeory Testing.- Chapter 7. Segmentation
of Consumers and Identification of Responsibles.- Chapter 8.
Charaterizing and Profiling Responsible Consumer Segments.- Chapter 9.
Findings and Discussions.- Chapter 10. Implications and Directions.