Anna V a Resurreccion

(Author)

Consumer Sensory Testing for Product Development (1998)Hardcover - 1998, 30 June 1998

Consumer Sensory Testing for Product Development (1998)
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Part of Series
Chapman & Hall Food Science Book
Print Length
254 pages
Language
English
Publisher
Springer
Date Published
30 Jun 1998
ISBN-10
0834212099
ISBN-13
9780834212091

Description

This book provides comprehensive information on all aspects of consumer affective testing, including principles, application and implementation of consumer affective tests, data collection, statistical analysis, and interpretation of results. New approaches not previously covered in the literature include: 1) methodologies for testing of young children and the elderly and issues related to testing with individuals in these age groups, 2) an in-depth discussion of the development and maintenance of a consumer database, 3) qualitative consumer research methods, 4) simulated supermarket setting tests, and 5) use of mobile laboratory in consumer tests.

Product Details

Author:
Anna V a Resurreccion
Book Edition:
1998
Book Format:
Hardcover
Country of Origin:
US
Date Published:
30 June 1998
Dimensions:
24.13 x 16.36 x 2.08 cm
ISBN-10:
0834212099
ISBN-13:
9780834212091
Language:
English
Location:
New York, NY
Pages:
254
Publisher:
Weight:
535.24 gm

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