Competitive Business, Caring BusinessPaperback, 15 October 2002

Competitive Business, Caring Business is designed to provide managers and executives with new tools and methods for finding personal satisfaction in their unique contributions to the teams, companies, or industries they serve. The author, Daryl Paulson, the CEO of BioScience Laboratories, Inc., has successfully combined science and business in his personal and professional life and demonstrated in clear, simple, practical terms the true meaning of "integral business." In Competitive Business, Caring Business, he shows how the work of Ken Wilber, the world's foremost human science theorist, applies in the business domain. Paulson explains why the process of "doing business" must be considered in a holistic and integral manner if it is to meet the needs of the 21st century. Readers will learn how a win-win strategy can be developed which satisfies individual employees, work teams, senior management, and shareholders, as well as society and larger global concerns. Unlike other approaches, Paulson's integrative process of doing business is at once profitable, personally satisfying, and beneficial to the environment.