Today's tech unicorns develop software differently. They've developed a
way of working that lets them scale like an enterprise while working
like a startup. These techniques can be learned. This book takes you
behind the scenes and shows you how companies like Google, Facebook, and
Spotify do it. Leverage their insights, so your teams can work better
together, ship higher-quality product faster, innovate more quickly, and
compete with the unicorns.
Massively successful tech companies, or Unicorns, have discovered how to
take the techniques that made them successful as a startup and scale
them to the enterprise level. Amazon, Facebook, Google, and Spotify all
work like startups, despite having workforces numbering in the tens of
thousands. Ex-Spotify engineer and coach, Jonathan Rasmusson, takes you
behind the scenes and shows you how to develop software the way the best
companies do it.
Learn how to give teams purpose through Missions, empower and trust with
Squads, and align large scale efforts through Bets. Create the culture
necessary to make it happen.
If you're a tech or product lead and you want to ship product better,
this is your playbook on how the world's best do it. If you're an
engineer, tester, analyst, or project manager, and you suspect there are
better ways you could be working, you are correct. This book will show
you how. And if you're a manager, Agile coach, or someone just charged
with improving how your company ships software, this book will give you
the tools, techniques, and practices of the world's most innovative,
delivery-focused companies. Don't just admire the top companies - learn
from them.
