The music business has undergone a radical transformation in the last
quarter century. The expansion of the Internet, the introduction of
powerful computers, and the development of mobile technology is becoming
the paradigm of a new and exciting era in which musical promotion is
governed very differently than before. How far has this fascinating
metamorphosis come? The book reveals the main sources of income for a
musician, the best way these professionals can publicize their work, the
importance of becoming known, and how to tell your own story.