Revision with unchanged content. In our globalized world economical
processes get constantly more and more connected with each other.
Therefore they demand an effective and optimized business communication
between all involved partners. Michael Kuhn pre-sents in his book an
overview of the needs and requirements which occur during the
application of communication systems in modern business management, as
well as of the possible solutions. The author gives a detailed
description of the communication process and communication systems,
which is crucial for a better understanding of aspects of business
communication in modern business. A general analysis of three modern
communication systems provides a practical focus. The systems are
presented briefly with their general features and criticized in the
focus of the needs and requirements defined beforehand. A profound
analysis of one communication system at the example of a fictive
counselling company consolidates the theoretical and practical knowledge
about communication systems in modern business structures. The analysis
shows that today's communication systems are able to handle various
needs and requirements of modern companies. The book is directed mostly
to decision-making units and managers in modern businesses.
