The world is witnessing an increasingly dangerous combination of social,
economic and environmental factors which are accelerating an ever
growing emergence of novel viruses resulting in new epidemics. A
must-have for facing the consequential pandemic threat, Robert A.
Clark's new book reveals what you should do to mitigate the risk, and
limit the damage, while designing contingency measures to address a
pandemic crisis.
The book builds on the themes introduced in his 2016 title Business
Continuity and the Pandemic Threat - Potentially the biggest survival
challenge facing organisations, by focusing specifically on the
COVID-19 pandemic.
Business Continuity and the Pandemic Threat - Learning from COVID-19
while preparing for the next pandemic
COVID-19 has shown organisations that the threat of a pandemic needs to
be taken seriously, emphasising the importance of preparing a business
continuity plan and a pandemic plan in response to the crisis. Clark's
book focuses on how an organisation can create a new or update an
existing pandemic response plan. He highlights the similarities in
managing different types of crisis whether it is a pandemic, or other
threats such as cyber attacks, floods, fires, civil disturbances,
terrorism etc.
The book looks at several case studies, reviewing how different
industries have been impacted by the pandemic, with the author also
reflecting on his own personal experience during this crisis. It also
discusses the ways the virus has affected our economy and daily
routines, and the psychological impact. The book further provides useful
free resources that offer additional guidance/information.
Explore how:
- Your organisation can create and validate a pandemic response plan;
- To manage your organisation when faced with a pandemic threat;
- Lockdown has impacted our mental health, economies and working
culture;
- Organisations from varied industries have adapted in response to the
pandemic;
- To search for new opportunities that pandemics can present by both
changes to working practises and diversification; and
- Information technology helped many organisations to continue
functioning during lockdowns.
"Bob's book, Business Continuity and the Pandemic Threat does a
spectacular job filling a gaping void in the pandemic preparedness and
response literature. It should be required reading for every CEO
concerned with keeping their business in business and every corporate
risk manager, regardless of the type of business. He's written with an
engaging, rare combination of hard-nosed business survival strategy and
insightful human stories of pandemic experiences."
Dr Jonathan Quick MD MPH, global health leader with expertise in
pandemic and epidemic threats
Understand the corporate, psychological and societal impact of a
pandemic threat and how to prepare for and mitigate its effects with
this book - order your copy today!
