Endorsements: "This book adds a significant dimension to the current
emphasis on Total Quality Management by emphasizing both the need and
the means for bringing about cultural change that will ensure positive
bottom line results." --George Morrisey, author of Creating Your Future:
Personal Strategic Planning for Professionals "Joe Batten has done it
again. His nine steps for a Total Quality Culture are right on target."
--Christopher Hegarty, author of How to Manage Your Boss and How to
Jumpstart Your Brain "Joe Batten is my mentor. I experienced the great
contents opf Building a Total Quality Culture every day. It is an
excellent book! I guarantee it." --Arthur Bauer, President, American
Media Incorporated