Kick off the cycle of success with serious self-promotion that works.
Book Yourself Solid is a handbook for self-promotion that translates
into results.
We tend to think of "busy" as the equivalent of "successful" - but
that's not always the case. The key lies in what you're busy doing.
Success means spending your time doing work that gets you closer to your
goals, and the critical driving force behind that success is
self-promotion. This audiobook shows you how to promote more than just
your skills - you need to sell your reputation, your service, your very
self. It starts with laying a foundation so potential clients know you
can give them what they want and need.
How do people see you, and how does that diverge from what you would
like them to think? Once you know where you are, you can map out a plan
for getting where you need to be, and this audiobook shows you how to
build the reputation you need to be the go-to person in your field - and
keep the business coming in long term.
Book Yourself Solid has been one of the most popular marketing guides
in the world for service-based businesses since its initial release in
2006. This new third edition includes updated and expanded strategies,
techniques, and skills to help you get more clients and increase your
take-home profits.
- Build a solid foundation for a stellar public image
- Enhance your reputation for trust and credibility
- Perfect your pitch and pricing to attract higher-caliber clients
- Adopt the six core strategies that will keep you booked solid
Spending just a small amount of time on self-promotion is an investment.
You build a reputation that attracts high-quality clients, which boosts
your profits, your track record, and your reputation, which in turn
attracts even more high-quality clients. Book Yourself Solid shows you
how to kick off this cycle of success and maintain it for the long term.
