Comeback of the Inflation Specter.- Victims and Profiteers of
Inflation.- Getting Ahead of Inflation.- Understand Profit Mechanics.-
Optimize Prices in Line with Inflation.- Control Value-to-customer.-
Lead in Competition.- Strengthen Pricing Power.- Exploit Digital
Opportunities.- Apply Smart Pricing Tactics.- Introduce Innovative
Pricing Systems.- Toughen the Sales Force.- Prioritize Finance.- Reduce
Costs.- What to Do - Conclusion.