America has an urgent need for Latino and Latina executives. This book
identifies a path to uplift and amplify their representation in
leadership.
Latinos and Latinas will account for a third of our workforce by
2050--yet they make up only 5 percent of senior roles in corporate
America. Dr. Robert Rodriguez and Andrés T. Tapia call this low
percentage of Latino and Latina corporate executives today the "5
percent Shame."
Inspired by Price M. Cobbs's seminal work on the secrets of successful
Black leaders, this book seeks to understand the impact on Latinos and
Latinas of the external forces of conscious and unconscious biases and
of the internal forces of whether to assimilate or double down on their
cultural identities in their quest to get ahead.
The second edition features a new foreword by Henry Cisneros, former
secretary of the Department of Housing and Urban Development, as well as
updated statistics and graphs to represent how America's career
landscape for Latinos has and has not changed and how to ensure Latinos
can rise to their fullest potential.
Using insights from in-depth interviews with twenty highly successful
boomer Latino and Latina executives and focus groups with dozens of Gen
X and millennial leaders, the authors have captured lessons about how
these individuals chose their career paths, addressed challenges, and
seized opportunities. The discussions are interpreted through the lenses
of the authors' different personal experiences as Latino leaders in
corporate America and synthesized as a guide for future leaders.
