One of the primary qualities of good creative thinking is an
intellectual freedom to think outside of the box. Good creative thinkers
resist orthodox ideas, take new lines of enquiry, and generally come at
problems from the kinds of angles almost no one else could. And, what is
more, when the ideas of creative thinkers are convincing, they can
reshape an entire topic, and change the orthodoxy for good.
Nassim Nicholas Taleb's 2007 bestseller The Black Swan: The Impact of
the Highly Improbable is precisely such a book: an entertaining,
polemical, creative attack on how people in general, and economic
experts in particular view the possibility of catastrophic events. Taleb
writes with rare creative verve for someone who is also an expert in
mathematics, finance, and epistemology (the philosophy of knowledge),
and he martials all his skills to turn standard reasoning inside out.
His central point is that far from being unimportant, extremely rare
events are frequently the most important ones of all: it is highly
improbable, but highly consequential occurrences - what he calls Black
Swans - that have shaped history most.
As a result, Taleb concludes, improbability is not a reason to act as if
a possible event does not matter. Rather, it should inspire the opposite
reaction.