Media representations of ageing play a role in stereotype formation and
even reinforce them. Encountering these stereotypes can negatively
impact the self-esteem, health status, physical wellbeing and cognitive
performance of older people. This international collection examines
different dimensions of ageing and ageism in a range of media. Chapters
include explorations of the UK media during the COVID-19 pandemic; age,
gender and mental health in Ghana; advertising in Brazil; magazines in
Canada; Taiwanese newspapers; comics, graphic novels and more. Bringing
together leading scholars, this book critically considers differences in
media portrayals and how older adults use and interact with the media.