Instant Bestseller on Amazon in Marketing and Sales! FACT: Less than ONE
percent of all leads become customers. As a business, how can you break
that trend and achieve client fidelity?
In this book we reveal the secrets behind the framework that will sell
and retain your customers.
Did you know that less than one percent of all leads become customers?
It is a true and shocking stat, but there is a way to stop the waste and
flip this around.
In this highly anticipated book, we reveal the secrets behind our
signature TEAM - Target, Engage, Activate, and Measure - framework to
transform your approach to market, increase sales, and retain your ideal
customers.
Account-Based Marketing (ABM) is the new B2B. It's time to
challenge the status quo of B2B Marketing and Sales, and transition to
what the business arena already expects as the updated B2B model.
A transformation like this can only happen through an account-based
approach that unites marketing, sales, and customer success teams
(go-to-market teams) as #OneTeam. In summary, the TEAM framework
coupled with the account-based approach enables your company to focus on
the target accounts, engage them in a meaningful way, activate the sales
team with top tier accounts proactively, and finally measure success
based on business outcomes over vanity metrics.
It's time to take the lead and transition your business to ABM.
The process is simple when you have the right book - ABM is B2B.
What are you waiting for?
