We live in exciting times. The Internet is arguably the fastest growing
cultural phenomenon in the world. Right now we are in the middle of a
communications revolution. Look again at your business's web presence.
Whether you are a farmer's wife or a fundraiser, an artist or an
artisan, a musician or a manufacturer, a shop or a service, a global
corporation or a neighbourhood charity, podcasting can enhance your
website.
No matter what kind of business you are in you will find A Quick
Start Guide to Podcasting is useful. It will help you to give your
brand more than an internet presence: it will give it a voice. It will
help you to establish an identity, corporate, commercial or individual,
reach a different demographic than you have previously been able to tap
into and crucially, entice potential customers or clients to your
website.
All you need to start is a little imagination - and even if you're
stumped for ideas, the examples in A Quick Start Guide to Podcasts
should help to set your imagination free.