Vijay Kumar

(Author)

101 Design Methods: A Structured Approach for Driving Innovation in Your OrganizationPaperback, 9 October 2012

101 Design Methods: A Structured Approach for Driving Innovation in Your Organization
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Print Length
336 pages
Language
English
Publisher
Wiley
Date Published
9 Oct 2012
ISBN-10
1118083466
ISBN-13
9781118083468

Description

The first step-by-step guidebook for successful innovation planning

Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.

Product Details

Author:
Vijay Kumar
Book Format:
Paperback
Country of Origin:
US
Date Published:
9 October 2012
Dimensions:
23.11 x 18.8 x 1.78 cm
ISBN-10:
1118083466
ISBN-13:
9781118083468
Language:
English
Location:
Hoboken, NJ
Pages:
336
Publisher:
Weight:
657.71 gm

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