Research-based techniques that show everyone how to expand creativity
and increase productivity
Harvard psychologist Shelley Carson's provocative book, published in
partnership with Harvard Health Publications, reveals why creativity
isn't something only scientists, investors, artists, writers, and
musicians enjoy; in fact, all of us use our creative brains every day at
home, work and play. Each of us has the ability to increase our mental
functioning and creativity by learning to move flexibly among several
brain states.
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Explains seven brain states or "brainsets" and their functions as
related to creativity, productivity, and innovation
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Provides quizzes, exercises, and self-tests to activate each of these
seven brainsets to unlock our maximum creativity
Your Creative Brain, called by critics a ?new classic? in the field of
creativity, offers inspiring suggestions that can be applied in both
one's personal and professional life.